Press Release
WOMEN’S HISTORY MONTH: NOODELIST EMPOWERING WOMEN THROUGH LOVE, FOOD, AND WORK
Female founded and operated Noodelist gives away noodles to leading ladies, announces female COO, and is selected as part of Yelp’s care package
Palo Alto, California, March 31, 2021 - Some companies talk the talk and some walk the talk, but Noodelist, the Silicon Valley female founded and operated company, is taking strides to support women for Women’s History Month, and every month of the year. In March, this small company founded by an Asian and Scandinavian immigrant (you read that right) Thuong Tan, gave away free noodles to nominated outstanding females for International Women’s Day. Not to leave things at that, Noodelist appointed a female COO Jenni Backholm and partook in Yelp’s March care package for employees, which included products from companies led by women.
During the pandemic it's especially important to highlight community and support; it's great to take a feel good moment to read about the amazing women that were nominated for the give away noodles. They are all acknowledged on the Noodelist website.
“I want to nominate Katheryne, who not only took care of my daughters when they were young, but also went above and beyond helping them understand their individual strengths and believing in them when they didn't believe in themselves. Powerful women raise powerful women!"
As if sending free products to female rockstars wasn’t enough, Noodelist also announced the appointment of Jenni Backholm as the company’s new COO. Jenni started as a raving fan, who even used Noodelist noodles to fuel her backpacking adventures in nature. Jenni’s extensive experience in scaling up complex tech business operations has the demand for healthy noodles keeps shattering even the optimistic forecasts. The complementing skills of Jenni and Thuong make them a dream team! Thuong loves branding, marketing, building the product, channels and network, Jenni’s passion is in operations and numbers.
Noodelist has not gone unnoticed by corporations. Yelp recently selected Noodelist to be included in a care package sent to all of its US employees. The care package was put together from products by female led companies. The additional benefit, Noodelist is not only tasty, but also healthy instant noodles powered by Moroheiya, an Egyptian spinach and clean broth that are low fat, lower in sodium, using premium ingredients.
With a track record like this from a startup which launched during the pandemic, we simply can’t wait to see what’s coming next for Noodelist. One thing is for sure, we know it will be good for us all.
About Noodelist
Noodelist provides delicious, guilt-free noodles that are 100% plant-based, with bespoke, tasty broths inspired by Chefs. Noodelist is female founded and operated, and committed to environmental sustainability.
Noodelist noodles are available for purchase online at noodelist.com. Just add boiling water, wait five minutes, then enjoy a delicious meal. For more information, visit noodelist.com
Media contact:
Jenni Backholm
jenni@noodelist.com
Palo Alto, California, February 2, 2021 - Taking the Bay Area by storm, female founded and operated Noodelist is fueling a grassroots craze for instant noodles which feed the soul. What makes these noodles so hot? Noodelist has successfully brought together tasty and healthy in a meal you can make in five minutes flat. Professionals, parents, and vegans everywhere are slurping and buying up these noodles like there’s no tomorrow.
Noodelist founder Thuong Tan says, “I wanted to share the taste of my mom’s noodle soups with friends, while doing so in a healthy and environmentally sustainable way - and that’s how Noodelist started. I’m an immigrant whose mom lives in Finland, also I’m admittedly lousy in the kitchen. So, I teamed up with talented Chefs and other food connoisseurs to turn my dream into a reality.”
Noodelist’s secrets include noodles made from Moroheiya, an Egyptian spinach, and vegan broths packed with nutrition without sacrificing flavor. Bold bites of lemongrass, shiitake and other good-for-your-heart ingredients make it possible to have less of the not so good stuff like sodium.
Consumers and chefs agree - Noodelist has hit the mark with instant noodle goodness. One only needs to look at the many comments on social media to see the happy reactions to Noodelist noodles. Consumer Tiffany H. posts, “Words really can't explain how happy I am to have discovered Noodelist. The amount of instant noodles that I consume is probably way more than the average person should. However, you really can't beat the convenience and time saved when you're busy at work and just need something quick. But hey, now I can eat these guilt-free since they are air dried (not fried like your typical instant noodles) and packs a punch of protein into such a small amount of noodles.”
Award-winning Chef Petteri Luoto states “Many consumers think healthy food means a trade off with taste, and that’s simply not the case. We worked for over a year on perfecting the Noodelist recipes, looking for that delicious balance of textured noodles and bespoke, tasty broths to come together in a meal that is high in fiber, carotene, calcium, iron, vitamin B, C, and antioxidants.”
Noodelist has tapped into a growing trend to eat better in a world that consumes 100 billion meals of instant noodles annually. Need new ideas on how to mix up your ramen? No problem, Noodelist also hosts noodle nights with Chefs, so the layman can learn from the best. Check out the upcoming online event on Feb. 11 with Michelin Star Chef Matthew Dolan from the highly-rated Twenty Five Lusk restaurant in San Francisco. More info on the virtual cooking event can be found on noodelist.com.
One can’t help but be inspired by a female immigrant who is bringing plant-based instant noodles to more American consumers, who are notoriously fraught with health challenges related to eating. The world needs more tasty comfort food that is also a comfort to our bodies and conscience. Way to go Noodelist!
About Noodelist
Noodelist provides delicious, guilt-free noodles that are 100% plant-based, with bespoke, tasty broths inspired by Chefs. Noodelist is female founded and operated, and committed to environmental sustainability.
Noodelist noodles are available for purchase online at noodelist.com. Just add boiling water, wait five minutes, then enjoy a delicious meal. For more information, visit noodelist.com
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